Leading interpersonal culture superpower

There is a saying that has always stuck with me throughout my life from the moment I saw it back then when I was in high school. The saying was something along the lines of “be the change you want to see in the world” and I knew from that moment, I wanted to changeContinue reading “Leading interpersonal culture superpower”

Praise + Criticize = The same

Giving praise is something sought by nearly everyone these days. Looking for outside affirmation is the reason or excuse we use to do things and expect something in return. I have been on both sides; I have given praise to someone, and I have received many from my recent managers. When I was giving outContinue reading “Praise + Criticize = The same”

An introvert at full throttle

A tribute to Gary Vaynerchuck The moment I am writing this I am in an airport hotel listening to some lofi beats and waiting for my flight’s timetable to be set in action. I am flying to see my family that I haven’t seen for two years amidst these difficult times we are going through,Continue reading “An introvert at full throttle”

Marketing from Inside-Out

              I am always excited when I get to write about marketing and its aspects from my very experiences and perspectives. Marketing has many faces and all of them have their roles to play in the business world. Personally, there is one marketing concept I am the most interesting in and that is “Internal Marketing”.Continue reading “Marketing from Inside-Out”

Summary of an interview with a Marketing Specialist

Question 1: “When you as a company set off to design a marketing strategy for a client what are your main principles and where do you set focus at first” First and foremost, communication and goal setting between us and the customer is our key activity. We cannot talk further on the implementation if weContinue reading “Summary of an interview with a Marketing Specialist”

How important is Planning in Business and in Life?

To simplify, I will put it like this: Imagine yourself living with no strategy, ambitions, goals to achieve, and missions to complete. You will be a human being without a soul! Storytime: I was like this with no goals or unrealistic ones without a strategy or again if I had it must have been unclear.Continue reading “How important is Planning in Business and in Life?”

Vision in Strategic Planning

When I think about strategically planning a marketing campaign or a sales plan or even a financially driven plan about a promotion, I immediately think of: “What are my goals, what I want to achieve, and what have I envisioned to succeed in the future?”. So, what I first do is to set off whatContinue reading “Vision in Strategic Planning”